Social Media
I have been responsible for managing all of Wesleyan College's social media platforms, creating content calendars, and scheduling relevant stories and news updates as appropriate.
The college's social platforms include:
Instagram Facebook Twitter LinkedIn YouTube
Social stats:
Create photo, video, and graphics to be paired with written content for all platforms.
Planning consistent and engaging content across all platforms. Schedule content to go out at key times based on audience engagement rates.
Increased performance across all platforms within just one week of taking over accounts.
Live Instagram feed view:
Wesleyan College President - Meaghan Blight
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President account stats:
June 2022 - just one month after account creation - @wescopresident has the 4th highest engagement rate compared to 100+ university presidents.
June 2022 - just one month after account creation - @wescopresident also has the 3rd highest Reels Reach rate.